Hey there my fellow senior photographer! I'm Jena.
Here's a quick rundown of who I am:
Mama to 3 boys + 2 bonus boys 💙
Mama to 2 mini labradoodles and 1 sweet rescue
Natural living junkie
Also, I love jeans, graphic t-shirts, 90's hip hop and chocolate chip cookies.
Photography is my passion. I have always loved it, everything about it - the art, the light, the people, the business and marketing. Over the years I’ve given this industry more of me than I should have, to the point where it cost me my health.
I’ve made every mistake in the book:
Pricing myself too low
Not getting enough of a deposit up front
Putting images online before they were paid for
Not having systems in place to keep track of information
Showing up to a session with no memory card (yep, totally did that)
Overbooking myself so much that I was too exhausted to enjoy my kids at night
Today it’s a different story. My business is thriving and my family gets all of me.
Here’s a few key things got me to a 6 figure studio:
Knowing my costs
Nailing down my workflow
Having systems & processes for everything
Putting people over profits
Setting boundaries
Taking care of myself
That last one has not always been a priority. But it sure is now.
If you are one tired, hot mess of a photographer, then you are in the right place.
We are gonna turn that around!
It is my passion to teach other senior photographers how to plan for success in their businesses.
I've owned my photography studio in Atlanta, Georgia for 15 years now, and I specialize in high school senior portraits. It hasn't always been easy while raising 3 silly boys (umm, wow), but we've perfected our workflow and systems in the studio so that it is a breeze now!
Using strategies I've learned over the years in our studio, my hope is to turn yours into a purposeful, productive and profitable senior studio.
Now, let's get down to business ;)